Transforming Gov Games - Branch’s Innovative Hybrid Event Solution
Agency/Client:
The Executive Council of Dubai
Introduction
Branch played a pivotal role in the 2024 Gov Games, an initiative by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai. This event challenges participants to overcome both physical and mental obstacles while promoting unity, teamwork, and resilience. Partnering with The Executive Council of Dubai, Branch built an intuitive system that integrated physical event data into a digital platform. The system centered on data management and security, automation, and a customizable user experience, creating a comprehensive solution.
Custom UX/UI:
Branch crafted an intuitive and adaptable user experience tailored to the event's hybrid nature. The system integrated seamless data flow between physical and virtual environments, providing quick check-ins via QR code scanning and dynamic, real-time updates.
Registration & Payment Gateway:
Branch developed a registration system for exclusive invitations and public applications, integrating a secure payment gateway for swift transactions. This ensured accurate participant data and straightforward management across different event categories.
Access Management System:
A comprehensive access management system maintained data security and role-specific access, providing super admins, basic admins, team captains, and participants with the appropriate levels of control.
Content Management System:
Branch created a robust content management system, allowing administrators to manage and review participant profiles, documents, and event data in real time. This improved data accuracy and event logistics while offering comprehensive reporting.
Live Scoring System:
The live scoring system ensured that physical event scores synced with the digital platform in real time. Referees managed each obstacle via tablet apps, feeding live scores to a centralized server. This data reflected directly on a web-based scoreboard for complete transparency.
Application Development:
Branch’s suite of tablet applications provided specialized tools for referees, team captains, and event organizers. The referee app ensured accurate scoring, penalties, and lane assignments, while the control room app helped organizers monitor and manage the entire event.
Conclusion
Branch's hybrid event solution transformed the Gov Games 2024. The system brought secure data handling and real-time synchronization between the physical and digital environments, providing a seamless and efficient experience for participants and organizers alike. Branch has set a new benchmark for hybrid event management by prioritizing customization, accuracy, and data security, Ready to take your event to the next level? Contact Branch today to discover how our tailored solutions can help make your next event a remarkable success!
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